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Eastleigh Football Club logo design
Eastleigh Football Club rebrand
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Eastleigh Football Club logo design
Eastleigh Football Club
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Eastleigh F.C. custom typography design
Eastleigh Football Club logo design
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Eastleigh Football Club logo design
Eastleigh F.C. custom typography design
Beyond the logo, the new typeface will be used consistently across all design, visual messaging and communication. From the club’s official website, to the official program, social media marketing and other key messaging opportunities. It will also be used on fan wear and official merchandising.
Eastleigh F.C. custom typography design
Eastleigh F.C. custom typography design
Eastleigh F.C. custom typography design
Beyond the logo, the new typeface will be used consistently across all design, visual messaging and communication. From the club’s official website, to the official program, social media marketing and other key messaging opportunities. It will also be used on fan wear and official merchandising.
Eastleigh F.C. custom typography design
Eastleigh F.C. custom typography design
Eastleigh Football club now proudly have a stylish and recognizable new typeface for their brand. A typeface that was inspired by the rich history of Eastleigh and designed especially for the football club. This new typeface will be used across all assets of the football club, and help the football club stand out and be recognized through it’s typography.
Designed to thrive on digital media
Eastleigh F.C. custom typography design
Eastleigh Football club now proudly have a stylish and recognizable new typeface for their brand. A typeface that was inspired by the rich history of Eastleigh and designed especially for the football club. This new typeface will be used across all assets of the football club, and help the football club stand out and be recognized through it’s typography.
Eastleigh Football Club social media templates
Designed to thrive on digital media
Eastligh F.C. brand identity was designed to work exceptionally well on digital and social media. The design is blue, bold and technical - designed to stand out and capture a user’s attention on any social stream. The identity is designed to be efficient with space and sit comfortably in the 1:1 canvas that digital and social platforms use for profile images/identities.
Eastleigh Football Club shop
Eastleigh Football Club social media templates
As well as designing Eastleigh Football Club's new logo, I also designed a series of templates that will be used across all social media platforms. This will help the football club stand out on fan's timelines and have a striking, modern and consistent brand.
Eastleigh Football Club rebrand launch film
Eastleigh Football Club shop
Due to the huge popularity of the new logo and brand, the football club sold out of their original order of official club replica shirts, and had to restock. This is a photo of the club shop before the all shirts were sold.
In the studio designing the new Eastleigh F.C. brand
Eastleigh Football Club rebrand launch film
To launch Eastleigh F.C.'s new logo, I wrote and directed 'Chapters', a short film that would explore Eastleigh F.C.'s different identities throughout their 75-year history. This short film would show the history of the football club through their logos and introduce the new chapter.
In the studio designing the new Eastleigh F.C. brand
In the studio designing the new Eastleigh F.C. brand
I take a very open and creative approach to building a football club's brand, I like to see how all design elements work together and get a good overview of the club's visual language.
Eastleigh Football Club logo design
In the studio designing the new Eastleigh F.C. brand
I take a very open and creative approach to building a football club's brand, I like to see how all design elements work together and get a good overview of the club's visual language.
Eastleigh Football Club rebrand
Eastleigh Football Club rebrand
Eastleigh Football Club rebrand
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Eastleigh Football Club logo design
Eastleigh Football Club rebrand
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Eastleigh Football Club logo design
Eastleigh Football Club
Eastleigh F.C.’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Overview
Eastleigh Football Club’s new logo design is striking, bold, simple and iconic. It references the history of Eastleigh and brings the football club's nickname - The Spitfires - to life. The new brand will represent the club, the fans, and the community of Eastleigh with style and distinction.
Team
Eastleigh Football Club
League
National League, UK.
Project Length
8-9 months
Services Provided
Logo design
Animated logo design
Logo launch film
Custom typography design
Social media templates
Brand guidelines
Merchandise design
Quote from the owners
"Think we can all agree he nailed it. Top work @chrisypayne".
Kenny Amor - Chief Executive
- Eastleigh Football Club
Quote from the fans
"I think the badge is absolutely amazing, it really encapsulates the spirit of the spitfires."
Mike Wimbridge
- Eastleigh F.C. fan (20+ years)
